Drupal 7 SEO: How to gain an advantage over your non-Drupal competitors.

We’ll be covering the principles of optimising your website for search engines and users alike and discover why Drupal 7 is such a great tool for achieving both these goals. By the end of the session you’ll have a good grasp of how to turn your website into a well-oiled SEO machine.

Topics covered will be:

• SEO essentials : the principles that every site owner should understand
• The Drupal 7 SEO toolkit: the key modules and why they’ll give you the edge
• Drupal 7, the semantic web and why it matters
• Drupal 7 conversion optimisation: using Drupal to improve customer conversion rates

Drupal 6 users should not worry that this session is not for them, as there are enough areas of cross-over between versions 6 and 7 for this session to be worth your while.

Slides: 

Drupal_7_SEO.pdf